{"id":1694,"date":"2025-10-23T00:37:11","date_gmt":"2025-10-23T00:37:11","guid":{"rendered":"https:\/\/sadieparris.com\/?post_type=portfolio&#038;p=1694"},"modified":"2025-10-29T13:19:12","modified_gmt":"2025-10-29T17:19:12","slug":"porsche-experience-center","status":"publish","type":"portfolio","link":"https:\/\/sadieparris.com\/index.php\/portfolio\/porsche-experience-center\/","title":{"rendered":"Porsche Experience Center"},"content":{"rendered":"<section class=\"wpb-content-wrapper\">[vc_row thb_divider_position=&#8221;bottom&#8221; css=&#8221;.vc_custom_1761607013569{margin-top: 8vh !important;margin-bottom: 8vh !important;}&#8221;][vc_column width=&#8221;1\/2&#8243;][vc_column_text]\n<h4><strong>Overview<\/strong><\/h4>\n[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/2&#8243;][vc_column_text]\n<h4>Fast cars.\u2028Exhilarating tracks. Impactful content.<\/h4>\n<p>For the Porsche Experience Centers in Atlanta and Los Angeles, I led the creative direction and execution of dynamic content across multiple platforms, including print, digital, social, and experiential media. Collaborating closely with the client and their partners, the team developed compelling content that showcased the thrill of driving and the versatility of the facilities. From immersive drone footage and email marketing to print ads in <em data-start=\"536\" data-end=\"551\">Buckhead Life<\/em> magazine, each piece was crafted to resonate with both enthusiasts and potential guests, inviting them to experience Porsche in a new way.[\/vc_column_text][\/vc_column][\/vc_row][vc_row thb_full_width=&#8221;true&#8221; parallax=&#8221;content-moving&#8221; parallax_image=&#8221;1699&#8243; thb_divider_position=&#8221;bottom&#8221;][vc_column][vc_empty_space height=&#8221;400px&#8221;][\/vc_column][\/vc_row][vc_row thb_divider_position=&#8221;bottom&#8221; css=&#8221;.vc_custom_1761167934044{margin-top: 3vh !important;margin-bottom: 3vh !important;}&#8221;][vc_column][vc_video link=&#8221;https:\/\/vimeo.com\/1131089625&#8243; el_width=&#8221;80&#8243; align=&#8221;center&#8221;][\/vc_column][\/vc_row][vc_row thb_divider_position=&#8221;bottom&#8221; css=&#8221;.vc_custom_1761608173626{margin-top: 6vh !important;margin-bottom: 6vh !important;background-color: #e8e8e8 !important;}&#8221;][vc_column][vc_row_inner css=&#8221;.vc_custom_1761612374160{margin-top: 8vh !important;margin-bottom: 8vh !important;}&#8221;][vc_column_inner width=&#8221;1\/2&#8243;][vc_column_text]\n<h4><strong>Print Advertising<\/strong><\/h4>\n<p>I created and oversaw print ads for the Porsche Experience Center Atlanta that ran in <em data-start=\"131\" data-end=\"146\">Buckhead Life<\/em> magazine. Each ad was developed to align with the magazine\u2019s issue themes, using tailored copy and visuals to connect with its audience while promoting the excitement of the drive experiences available at the center.[\/vc_column_text][vc_single_image image=&#8221;1721&#8243; img_size=&#8221;full&#8221;][\/vc_column_inner][vc_column_inner width=&#8221;1\/2&#8243;][vc_single_image image=&#8221;1734&#8243; img_size=&#8221;full&#8221;][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row thb_divider_position=&#8221;bottom&#8221; css=&#8221;.vc_custom_1761612443161{margin-top: 12vh !important;margin-bottom: 12vh !important;}&#8221;][vc_column][vc_column_text]\n<h4><strong>Social Media Content<\/strong><\/h4>\n<p>I oversaw and directed the creation of social video content using footage and imagery captured from various shoots. The goal was to produce engaging, visually-driven stories that highlighted the excitement of the Porsche Experience Center and encouraged viewers to book a drive experience or explore other parts of the facility. Each piece was crafted to capture the energy of the brand while giving audiences a taste of what it\u2019s like to be behind the wheel of a Porsche on the track.[\/vc_column_text][vc_row_inner][vc_column_inner width=&#8221;1\/4&#8243;][vc_raw_html]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[\/vc_raw_html][\/vc_column_inner][vc_column_inner width=&#8221;1\/4&#8243;][vc_raw_html]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[\/vc_raw_html][\/vc_column_inner][vc_column_inner width=&#8221;1\/4&#8243;][vc_raw_html]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[\/vc_raw_html][\/vc_column_inner][vc_column_inner width=&#8221;1\/4&#8243;][vc_raw_html]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[\/vc_raw_html][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row thb_divider_position=&#8221;bottom&#8221; 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Each email followed Porsche\u2019s CI guidelines to ensure a consistent brand look and feel. I oversaw layout, imagery, and messaging to create clear, engaging communications that promoted events, experiences, and partnerships.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row thb_divider_position=&#8221;bottom&#8221; css=&#8221;.vc_custom_1761612460516{margin-top: 12vh !important;margin-bottom: 12vh !important;}&#8221;][vc_column width=&#8221;1\/3&#8243;][vc_column_text]\n<h4><strong>Porsche Experience Center Drone Flythrough Video<\/strong><\/h4>\n<p>I partnered with the Porsche Experience Center in Los Angeles to create a video that captures the full scope of their space, from entry to track, in a single continuous flow. The piece was designed as a tool for their events team to showcase venue possibilities for both corporate and consumer experiences. Working with Tangent Vector, we used an FPV drone to create a nearly one-shot journey that puts viewers right in the driver\u2019s seat and gives a true sense of the energy and precision behind the Porsche brand.[\/vc_column_text][\/vc_column][vc_column width=&#8221;2\/3&#8243;][vc_row_inner][vc_column_inner][vc_video link=&#8221;https:\/\/vimeo.com\/1131088392&#8243; el_width=&#8221;80&#8243; el_aspect=&#8221;916&#8243; align=&#8221;center&#8221;][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row]\n<\/section>","protected":false},"excerpt":{"rendered":"<p>[vc_row thb_divider_position=&#8221;bottom&#8221; css=&#8221;.vc_custom_1761607013569{margin-top: 8vh !important;margin-bottom: 8vh !important;}&#8221;][vc_column width=&#8221;1\/2&#8243;][vc_column_text] Overview [\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/2&#8243;][vc_column_text] Fast cars.\u2028Exhilarating tracks. Impactful content. For the Porsche Experience Centers in Atlanta and Los Angeles, I led the creative direction and execution of dynamic content across multiple platforms, including print, digital, social, and experiential media. Collaborating closely with the client and their partners, the&hellip;<\/p>\n","protected":false},"author":1,"featured_media":1729,"comment_status":"closed","ping_status":"closed","template":"","tags":[],"class_list":["post-1694","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry","portfolio-category-layout-design","portfolio-category-photography-direction","portfolio-category-video"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Porsche Experience Center - Sadie Parris<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/sadieparris.com\/index.php\/portfolio\/porsche-experience-center\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Porsche Experience Center - Sadie Parris\" \/>\n<meta property=\"og:description\" content=\"[vc_row thb_divider_position=&#8221;bottom&#8221; css=&#8221;.vc_custom_1761607013569{margin-top: 8vh !important;margin-bottom: 8vh !important;}&#8221;][vc_column width=&#8221;1\/2&#8243;][vc_column_text] Overview [\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/2&#8243;][vc_column_text] Fast cars.\u2028Exhilarating tracks. 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